This project beautifully captured the spirit of country music and the community that makes it special, all while showcasing Chevy’s support for the Nashville Songwriters Hall of Fame Foundation. Working alongside Director Damian Fyffe and Cinematographer Maz Makhani, we helped create a moving spot that aired during the 2024 Country Music Awards on ABC and is currently streaming on Disney + and Hulu. Filmed in Nashville, TN, the spot featured 8 Heritage Trucks and 2 Silverados, one of which was an EV, celebrating Chevy’s rich legacy and innovative future.

From misty morning scenes to iconic Chevy trucks from the GM Heritage Truck Collection, we captured stunning footage. We also handled editing and post-production to bring the original creative vision to life. With a tight two-week turnaround, we worked efficiently to deliver polished assets that showcased the iconic design and craftsmanship of Chevy’s lineup, all set against the vibrant backdrop of Nashville.